Identify & Serve Vulnerable Customers
The cost of living crisis has pushed 12.9 million UK adults to the point of financial vulnerability. It is imperative that financial services organisations act now to identify and support this growing group of customers.
Waracle have designed a workshop focused on exploring how financial services organisations can use data & analytics to identify vulnerable customers and then utilise engaging digital channels to help support them through their difficulties.
The Opportunity
Be a leader in customer-centricity and empathic customer handling, comply with regulatory codes and improve long-term business results by supporting customers to achieve financial health.
The Objective
Understand and map towards the “art of the possible” in automating and scaling vulnerable customer support through data-driven digital experiences that provide meaningful touchpoints.
The Workshop
We will help you to identify and positively influence customer behaviour. You will explore how to use real-time data to identify potentially vulnerable customers and deliver better outcomes.
Head of DigitalVirgin Money
Give us a test drive
The best way to know if we are good fit is to meet.
Book a free consultation to discuss.