Cookie and Analytics Policy

1st August 2022

At Waracle, we respect your privacy. We collect information when you visit, access, or use our website using cookies. A cookie is a small text file that a website sends to a user’s device to identify the visitor’s browser or to store information in the browser.

The information we obtain through Cookies may include device advertising ID, browser characteristics, device characteristics, operating system, language preferences, referring URLs, actions taken on our Site such as content on which you may click while browsing the Site, and dates and times you access or use the Site.

The information we obtain through Cookies will tell us, for example, if you have used our Site before, from what country and what contents you have visited. It will also tell us whether you have opened a specific link we have shared, what search queries you may have run and what advertisements you may clicked to access the site. In addition, Cookies allow us to display relevant content, provide advertising and enhance your online experience.

Although Waracle makes extensive use of Google Analytics in its commercial activities, it does so in strict accordance with Google Analytics Terms and Conditions, which prohibit the cross-correlation of analytics results to any individual natural person. Further, Waracle prohibits the extrapolation of analytics data to the natural individual level through our internal policies and does not store, control or render analytics data in any manner which will allow cross-reference to an individual natural person. This policy applies to all analytics applications in use in Waracle.

Reference: https://www.google.com/analytics/terms/gb.html:

We use analytics to collect information about your use of the Site to help create reports and statistics on the performance of the Site and to present you with content tailored to your interests. Analytics collect information such as your type of device, operating system, referring URLs, country information, date and time of page visits, and which pages you visit the most. The information allows us to count our audience size, see the overall patterns of usage on the Site, help us record any difficulties you have with the Site and show us whether our advertising is effective or not.

We may use advertising Cookies such as Google Adwords Remarketing to deliver ads that we believe are relevant to you and your interests. For example, we may use advertising Cookies to conduct advertising and to help measure the effectiveness of our advertising campaigns and to conduct market research.