5 minute read
With over 4 million applications battling for supremacy in the App Stores, less than 0.01% will become financially successful. Finding the right mobile app development company is critical to give your app the best chance of success.
So how do you separate the wheat from the chaff? In a world full of vibrant aesthetics and bold claims, I follow a 5-Step-Process to find the team that will deliver on their promises.
5 easy steps to finding the right mobile app developers
1) Look for app developers with an active interest in your business.
Hiring high-quality developers will cost a significant amount of money, but it’s far cheaper than dealing with the shortcomings of a cost-cutting option. Often Sales specialists can expertly feign interest, so it’s wise to take a deep dive into the industries they specialise in.
Whether you’re hiring a freelance app developer, or going for a dedicated mobile app development enterprise, it will be their job to guide you through the minefield that is App Development. Turning your ideas into reality needs to be underpinned with the experience to know what works and what doesn’t. With constantly evolving needs, mobile app development isn’t a one-time service. It’s essential to find a developer who understands the full lifecycle of your product, and who won’t abandon you once the initial development is done.
2) Assess their portfolio and client references.
Good mobile app development companies should be able to demonstrate excellent stakeholder management. Check their website, but also ask to see examples of similar projects. Often big clients won’t be published, due to confidentiality agreements, but they may be at liberty to discuss them with you.
Download their previous apps, play with them, and treat it like test driving a car. Did the app behave like you expected, was it effective, what did you like and dislike? Take notes of your observations and conversations, they’re an essential aspect of the final stage. Look for developers who are not only proud of their clients’ apps but also continue to work with them. A good app is an integral part of a successful digital strategy, and in an ever-changing landscape, you need to ensure that your mobile developers are with you for the long haul.
3) Check if they have the right specialists and capabilities.
Always check the size of the company, and cross-reference your requirements with their stated capabilities. Enthusiasm is not a substitute for experience. If you have a big project with a short deadline, a smaller company just won’t have enough time or resources to deliver. If you are seeking to integrate emerging technologies, such as Voice Control or Augmented Reality, or to provide a seamless interface from a plethora of sensors, you don’t want to take a risk with an inexperienced developer.
Many companies have a “say yes, and figure out the details later” mentality. To compensate for the lack of expertise, cheap bids are plagued by the epidemic adoption of ‘cookie-cutter apps’, a low-labour one-size-fits-all approach. Cookie-cutter apps sacrifice both functionality and security in exchange for a fast turnaround.
Make the app developer talk you through their processes and methodology. Is everything bespoke? Do they outsource any aspects? Have they adopted agile development strategies? Do they know their GDPR from their PSD2? Can they talk you through potential security vulnerabilities and how they will protect your app and data?
4) Look at how they treat their staff.
Glassdoor has saved me from many potential disasters, it’s a brilliant website that shows what employees (both former and current) think of a company and its management, allowing you to peek behind their branded persona.
Many companies say they have a great price, but if they don’t treat their staff properly you won’t get a great product. And with high staff turnover, your mobile app could soon become a Frankenstein monster, being passed from pillar to post whilst quality is sacrificed to hit deadlines.
If you want a secure app the last thing you need is a disgruntled and underappreciated employee working on it. You need to find a workforce who are invested in both the success of your app and the vision of their company.
5) Ask the right questions!
I can’t stress this stage enough. Impulsive decisions rarely have longevity, so ensure that they are compatible with your organisation. After you have found a potential company, create a set of questions and scenarios for them to answers. Use this as an opportunity to press for specific examples and key information (it helps if you can include a few specialists on your end). I would advise including;
- What would you do if a Lead Developer left half-way through?
- How do you plan to keep us involved throughout the process?
- When and what was the last project you had similar to this?
- How do you plan on supporting the app after development?
- If a software update breaks the app, when and how would you start to fix it?
- What legislation do we need to be aware of?
I hope that these 5 steps help you cut through the fluff, and secure the right mobile app developers for your project. If you want your app to truly succeed, take your time, and don’t settle for anything less than the top 0.01%!
If your businesses won’t settle for any less than success and the UK’s leading Mobile App Development Company, then please click here to get in touch and kickstart your digital transformation.